Many new sellers don’t realize how important pricing is when it comes to
eBay auctions. Many don’t even realize that ‘pricing’ needs to be done.
eBay is an auction site after all! But eBay auctions are not quite the
same as the auctions you attend in the offline world. In fact, quite a
bit of work goes into determining and setting prices.
Essentially, there are only three prices that can be set for an eBay
auction: the ‘buy it now’ price, the reserve price, and the starting bid
price. Of these three, the starting bid price is the only one that is
required for an eBay auction. The reserve price and the ‘buy it now’
price are optional. The starting bid price is fairly simple – never set
it higher than $50 or so – no matter what your item is really worth.
This low opening price will get bidders to your auction.
Saturday, March 27, 2010
Tuesday, March 16, 2010
10 Sure-Fire Ways to Kill Your eBay Business
It's surprisingly easy to kill your eBay business, if you're not careful
- sure, you can start over from scratch without it costing you
anything, but do you really want to? Still, if you want your business to
end up dead in the water, here are some simple ways to do it.
1-Lie about an item: Say it works fine when it sometimes doesn't work. Say it's in perfect condition when it has a scratch. Your customers will hate you!
2-Post whenever you feel like it: Make sure to leave your customers hanging around, wondering when their item is going to turn up. This makes sure they buy from someone else next time.
1-Lie about an item: Say it works fine when it sometimes doesn't work. Say it's in perfect condition when it has a scratch. Your customers will hate you!
2-Post whenever you feel like it: Make sure to leave your customers hanging around, wondering when their item is going to turn up. This makes sure they buy from someone else next time.
Thursday, March 4, 2010
eBay-Tips Title Writing
Trying to be help your buyers find your auctions can be a truly daunting
task. Most people only search eBay by title, not by description, and
that means that you only have those 55 characters of the title to cover
all the possible search terms. That's not easy. In this email, I'll give
you a few pointers.
Don't bother with eBay clichés: There are plenty of eBay auction titles that say things like "Super rare camera wow look low price". These are stupid things to put in your title, as no-one is going to search for them.
Think like a buyer: If you were looking for your item, then what exactly would you type into that box? If you think it'd help, try searching yourself to find someone else selling your item. What were the first things you thought of typing?
Think like other sellers: Keep an eye on which sellers are doing best with items like yours, and try to copy their title styles - if it works for them, it can work for you.
Don't bother with eBay clichés: There are plenty of eBay auction titles that say things like "Super rare camera wow look low price". These are stupid things to put in your title, as no-one is going to search for them.
Think like a buyer: If you were looking for your item, then what exactly would you type into that box? If you think it'd help, try searching yourself to find someone else selling your item. What were the first things you thought of typing?
Think like other sellers: Keep an eye on which sellers are doing best with items like yours, and try to copy their title styles - if it works for them, it can work for you.
Wednesday, March 3, 2010
Ten Tips For Increasing Your eBay Response
So you've got the buyer in front of your auction, and they've read the
description. They're must be interested, or they wouldn't be looking…
but just how can you push them over that line and make them leave a bid?
Read on for some tips.
1-Improve your picture: In all that description writing, you might have missed the vital importance of your item's picture. A picture with bad lighting or an intrusive background looks amateurish and won't make anyone want to buy from you.
2-Add an About Me page: You'll be surprised how much you can reassure bidders just by creating an About Me page and putting a little bit about yourself on your business on there. You can also have a few special offers there for people who bother to look at the page, and let people subscribe to your mailing list so that you can email them updates.
1-Improve your picture: In all that description writing, you might have missed the vital importance of your item's picture. A picture with bad lighting or an intrusive background looks amateurish and won't make anyone want to buy from you.
2-Add an About Me page: You'll be surprised how much you can reassure bidders just by creating an About Me page and putting a little bit about yourself on your business on there. You can also have a few special offers there for people who bother to look at the page, and let people subscribe to your mailing list so that you can email them updates.
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